Emil is primarily engaged in disputes and litigation, including in particular concerning IP law as well as marketing and consumer law, in which field Emil has extensive experience, among other things, from his time as an assistant judge from 2012 to 2015 in the Danish Supreme Court and the Maritime and Commercial High Court (the first instance IP court in Denmark). 

Emil is head of Plesner's marketing and consumer law team, providing advice within all areas of marketing and consumer law, including in connection with promotional marketing preparations and conflicts between traders or with authorities as well as regulatory issues.

In addition to that, Emil provides advice with all areas of IP law, including in particular copyright, trade secrets, product imitations, design law, trademark law, patent law and IP transactions.

Emil also handles disputes regarding media and press law.

Highlights 

• Court case regarding the use of powers of attorneys for termination and good marketing practices
• Court case regarding copyright infringements and abuse of trade secrets
• Criminal case regarding use of area statements in connection with the marketing of projected apartments
• The first criminal case against a company regarding the use of influencers and violating the ban on hidden advertising and misleading price marketing
• Court case regarding a preliminary injunction against a bank's payment under a guarantee
• Court case regarding a claim for damages from 27 buyers due to alleged non-conformity of areas in projected apartments
• Court case regarding a preliminary injunction concerning relabelling of pharmaceuticals
• Court case regarding a preliminary injunction concerning patent infringement of a trawl door
• Court case regarding a preliminary injunction concerning breach of a non-competition clause
• Court case regarding a violation of media law and claim for compensation for injury to reputation
• Court case regarding a preliminary injunction concerning infringement of a patent for a cow brush