FSN Capital sells Fitness World to PureGym

FSN Capital and other shareholders in Fitness World have sold 100% of the shares in the leading fitness provider to PureGym. Plesner has advised the sellers in connection with the transaction.

FSN Capital IV and the other shareholders of Forward TopCo A/S, the company behind Fitness World, have just signed an agreement to sell all shares to the British fitness provider PureGym.
Fitness World is the leading fitness provider in Denmark and additionally has fitness clubs in Poland and Switzerland. Fitness World was founded in 2005, and FSN Capital purchased the fitness provider in 2015 from the founders and management of the company. Since FSN's acquisition, Fitness World has grown significantly with more than 150,000 new members and has reached a total membership of approximately 600,000. 

Established in 1999, FSN Capital is a leading private equity advisor in the Northern European region with EUR 2.1b under management.

The transaction is expected to close in January 2020.

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